On this episode of Driving with John Chow, I kill two birds with one stone. I answer the question on why I chose the Jaguar F Type over the Corvette Z06, and I show you how to get a free Walmart gift card!
This video is also a lesson on branding and positioning. This is something I believe the Corvette team needs to look at if they hope to continue selling $100,000 sports cars.
The Corvette started out as the blue collar sports car that every man can afford. Those days are long gone. However, the car is still sold at the same dealerships that sell inexpensive Chevy Cruze and Impalas. And because of that, I was offered a free $25 Walmart gift card to test drive a $100,000 Corvette. I took the gift card, but bought the Jag instead.