I have updated my blog RSS feed to FeedBurner. If you run a blog then I can highly recommend this service. FeedBurner gives you a whole whack of information about your RSS subscribers. The most important information it tells you is how many people actually subscribed to your RSS feed. Before FeedBurner, that number was a mystery. Well, it’s still a mystery right now because I’m still waiting for the FeedBurner stats to update. Not only can FeedBurner tell you how many people read your feeds, but it also tell you what RSS readers they use, what posts they read, where they come from, etc.
The easiest way to install FeedBurner on a WordPress blog is to use Steven Smith’s FeedBurner Plugin. This Plugin direct 100% of your feed traffic through FeedBurner, ensuring accurate readership stats. The Plugin is extremely easy to install. Just upload to your Plugins folder, activate it in your WordPress control panel and then enter the FeedBurner URL for your RSS feed. The cool thing about this Plugin is that it automatically converts any existing subscribers from the old feed to the FeedBurner one.