Push notifications, also known as marketing alerts, are a revolutionary but underutilized marketing tool. Yet, despite their high conversion rate, they’re often perceived as intrusive if not executed properly – causing annoyance rather than engagement, leading to higher opt-out rates. You may have experienced this yourself several times. Notifications that overwhelm and irrelevant messages are surefire ways to lose customers. […]
Read MoreAI has changed the way marketers and content creators create content. Many marketers use AI to create content for their business. And smart marketers know how to leverage AI and take the best advantage of it. This has made it increasingly difficult for many to stand out with their content. This doesn’t mean that your content isn’t good. It’s just […]
Read MoreInstagram has emerged as a powerful marketing platform with a staggering 1.35 billion daily active users. And this trend is only going to continue throughout the end of the year and into the next. With that in mind, it’s time to start preparing for the new year and making sure you have a successful content marketing and strategy in place. […]
Read MoreIf you want to boost your conversions, you need to persuade your employees to convert. For that, you need to have excellent communication skills. The idea is to convey your message to your target audience so effectively that they instantly get convinced to take action on your website. But it’s not just enough to do that with the audience whom […]
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Are you using the holiday season to grow your email list? If not, you’re missing out on a major opportunity to grow your business and build relationships that will last beyond the holidays. One of the best things about email marketing is you can use it to reach people who’ve purchased your products in the past and brand-new users who […]
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Why let platform fees eat into your profits? Affiliate marketing has become an essential strategy for businesses wanting to reach new audiences and drive growth. It’s a powerful tool that allows you to tap into the networks of others, greatly expanding your reach without the need for massive advertising budgets. However, many businesses surrender a hefty chunk of their returns […]
Read MoreIf you do a quick search for strategies to increase your conversions, you’ll find tons of them showing up. Most of them are obvious ones so chances are that a lot of people have already tried them out. But you won’t find too many non-obvious strategies that will help you boost your conversions. And if you do find them, you […]
Read MoreMaking money with content through digital platforms is not a big deal anymore. By making videos or writing blog posts, you can easily monetize your content. But what about podcasts? Can they make money as well? The answer is yes. Podcasts can be a great source of income for many creators out there. It’s true that nowadays, due to the […]
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