When you put so much effort and hard work into your blog content, you want to make sure it gets to the right audience. You may have put a lot of thought into blog topics and headlines, but have you done the same for your promotional strategy? On average, 81 percent of marketing leaders put content at the core of […]
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As a beginner, it can feel daunting and downright overwhelming to start your writing journey. But it doesn’t have to be. With enough perseverance and practice, you can quickly improve your writing skills so you can publish your work online and, eventually, make money. The content marketing industry is worth more than 300 billion dollars, and that number continues to […]
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Business owners are on a never-ending quest to generate more website traffic without having to pay more money. Unfortunately, their efforts are often misguided. Mostly due to a common misconception on how to increase traffic and build loyal customers. Some believe that the number of website visitors is dependent on the size of one’s budget. However, this information is incorrect […]
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I know each year can be full of challenges so if you’re still smiling, you did just fine. Anyway, my content is usually pretty long so I decided to put together this quick reference guide on how you can cut down your “thinking†time when thinking of blog content ideas. For those of you who write content regularly, you’ll be […]
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Over the years you can learn a lot from the success of others which is why it’s important to do research each time your thinking about starting something new. Blogging is no exception and much of what I’ve learned has come from people who have been in the industry for years. We are fortunate they share their experiences allowing us […]
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In the world of digital marketing, we are bombarded every day with the jargon that we ourselves have created. Article after article about Google algorithm updates, a new “how to get more likes on Facebook†article, the post about the day-old technology platform and how that can benefit your business – the list goes on and on. For those of […]
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With so many different types of content production your project needs, it sure can get distracting when it comes to traditional blog-style content. Hopefully you’ve done the leg work already and have crafted your marketing message and know the basic demographics of your audience. You know what they want to read about and have started crafting your “voiceâ€. This is […]
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I doubt that my old man coined the term, but I can’t recall how many times he proclaimed “it takes money to make money.†At the time it sounded, well, idiotic. But I’ve noticed that there’s a lot of truth to that simple phrase. If you want people to purchase your product or service, you have to let them know […]
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