John Chow dot Com

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I can’t count the number of times I’ve built solid back links by simply asking to be put on a resource page. Many bloggers such as myself offer readers other useful content toward the bottom of their content. Having such a structure helps readers find more information on the topic and these resources provide a different twist on my content. Remember when I told you in your niche, you’re going to have competition and it’s going to come in the form of exceptional content? Well, not only are these resources perfect to add to your content, but are also amazing opportunities to build authority links. Here’s the trick,

You need to be able to find authority pages that link out to useful resources. There is NO point in asking to be added to a page if it won’t be of benefit to you. The definition of benefit in reference to link-building can be defined as being added to a page with…

• Traffic
• High domain and page authority
• Is a do-follow link
• Gets shared online, etc.

Before I continue, this is different than the traditional broken-link method because you’re NOT finding dead-links and asking the blog owner to replace them with your page, but simply asking to be added on the page as an additional resource.

Strategy #12 – Just Simply Ask!

What is it?

A very easy strategy to attract high power links from authority pages and boost your rankings within the SERPs quickly. Locate relevant content that links out to other websites as additional resources and email the blogger, asking to be added to the page. Your content should be of absolute value to the readers and worth linking to.

Step 1 – Locate Pages

There are two ways you can locate resourceful pages. First, manually, by simply visiting some of the regular blogs you read every day. By now, you have a handful of blogs you know are both full of valuable information and provide authority at the same time. Do a quick search on these websites, typing in your topic keyword, and wait for the results to appear. Skim through the top 4-5 published content and skim through the content, looking for external links to additional content. It’s a good idea to review these external links, making sure your content is relevant to them. At this point, you can simply contact the blog owner, sending them a link to your content. A simple message, asking the following, will be good enough…

“Hi…

I was reading through your content and appreciate the value information you provide. It’s full of insight and taught me a lot about (the topic). I’m also a fellow blogger and would love to get a jump start. I’ve written some relevant content and would love for you to check it out. If you can add it to your list of additional resources, that would be awesome and help me greatly. Please let me know if you have any feedback or if I can help in any way…

Thanks,”

That’s just a simple request and you might want to try different variations until you find one that works well. Next,

You can use the advanced approach to finding valuable links.

Start by checking out your competitors, especially those ranking on the first page of Google. Use tools like OpenSiteExplorer.org or Ahrefs.com to find the backlinks pointing to that page. I would target the first 3-4 results on the first page of Google and start skimming through the backlink profile. You’ll be able to find some quality links these pages are receiving from other blogs. For example, when doing a quick search for “SEO blogs”, I was able to generate a huge list of authority blogs. I then went through the top 4-5 blogs and skimmed through their back-link profile. I was able to find some solid pages both relevant and that will provide link value to my blog. I reached out to some of them and was able to secure a link. Here’s a sample of the message I wrote…

“Hi, Suze,

 I just wanted to write to you personally and thank you for providing your resources. I’ve learned a lot.

 I was looking through your blog and came to content that is awesome and you provide additional great resources: 

 The post is located on this page: http://howtowritebetter.net/how-to-promote-a-new-business-blog/

 Toward the bottom, you provide additional resources, which I’ve looked over, and it inspired me so much that I put together my own epic content and included some more additional tips.

 I would love for you to check it out and, if possible, add it as a resources as well. I’m a newbie getting started so trying to reach out to follow bloggers who have inspired me to create better content for myself and readers.

Here is my article: 24 Tips to Increase Blog Traffic in 30 Days

Would love for you to take a look and see what you can do.

If there is anything I can do to help you out, please let me know.

Best Regards,

Rizvan”

Here’s the response…

“Hi Rizvan – I’ll do better than that, I’ll publish this email of yours! Will probably put it in sometime next week.

Glad you found my article useful, and good luck with the article you wrote. With a bit of expansion, that would work as an eBooklet – which you could sell, or offer as a free download in exchange for signups.

All good wishes,

Suze”

The cool thing is when I check my link profile for that page, it shows up as a solid do-follow link. The key is to find high value backlinks pointing to your competitors and then utilize the same page and ask to be added.

Wrapping It Up…

Here’s a quick breakdown of the method…

• Target a main keyword or topic
• Do a quick search in Google
• Gather a list of the 4-5 websites on the page
• Analyze link profile and visit those pages to see the type of link. Check if they are simple additional resources toward the bottom of the page.
• Contact blog owner and send them link to your relevant content
• Send genuine messages, asking to be added as an additional resource.